CVS update: openprivacy/htdocs/notes

From: cvs@openprivacy.org
Date: Thu Feb 08 2001 - 14:44:59 PST

  • Next message: cvs@openprivacy.org: "CVS update: sierra"

    Date: Thursday February 8, 19101 @ 14:44
    Author: fen
    CVSWEB Options: -------------------

    Main CVSWeb: http://openprivacy.org/cgi-bin/cvsweb/cvsweb.cgi

    View this module: http://openprivacy.org/cgi-bin/cvsweb/cvsweb.cgi/openprivacy/htdocs/notes

    -----------------------------------

    Update of /usr/local/cvs/public/openprivacy/htdocs/notes
    In directory giga:/home/fen/projects/openprivacy/htdocs/notes

    Modified Files:
            whitepaper.shtml
    Log Message:
    some more headings

    *****************************************************************
    File: openprivacy/htdocs/notes/whitepaper.shtml

    CVSWEB Options: -------------------

    CVSWeb: Annotate this file: http://openprivacy.org/cgi-bin/cvsweb/cvsweb.cgi/openprivacy/htdocs/notes/whitepaper.shtml?annotate=1.3

    CVSWeb: View this file: http://openprivacy.org/cgi-bin/cvsweb/cvsweb.cgi/openprivacy/htdocs/notes/whitepaper.shtml?rev=1.3&content-type=text/x-cvsweb-markup

    CVSWeb: Diff to previous version: http://openprivacy.org/cgi-bin/cvsweb/cvsweb.cgi/openprivacy/htdocs/notes/whitepaper.shtml.diff?r1=1.3&r2=1.2

    -----------------------------------

    Index: openprivacy/htdocs/notes/whitepaper.shtml
    diff -u openprivacy/htdocs/notes/whitepaper.shtml:1.2 openprivacy/htdocs/notes/whitepaper.shtml:1.3
    --- openprivacy/htdocs/notes/whitepaper.shtml:1.2 Thu Feb 8 01:31:56 2001
    +++ openprivacy/htdocs/notes/whitepaper.shtml Thu Feb 8 14:44:59 2001
    @@ -1,86 +1,115 @@
     <!--#include virtual="/includes/top.html"-->
     <!--#include virtual="/includes/navigation.html"-->
    -<!-- $Id: whitepaper.shtml,v 1.2 2001/02/08 09:31:56 fen Exp $ -->
    +<!-- $Id: whitepaper.shtml,v 1.3 2001/02/08 22:44:59 fen Exp $ -->
     
    -<h2>OpenPrivacy - Building a Better Internet</h2>
    + <h2>OpenPrivacy - Building a Better Internet</h2>
     
    -<h3>Abstract</h3>
    + <h3>Abstract</h3>
    + <p>
     
    -OpenPrivacy.org is building an Internet platform to take us into the next
    -age - the age of personalized information. Basic to this goal is a platform
    -that will provide people with complete control over their personal
    -information and aid them in protecting their privacy while simultaneously
    -enabling more efficient data mining and the access to specific market
    -segments that advertisers crave.
    -
    -<p>
    -
    -OpenPrivacy creates a secure marketplace for anonymous demographic and
    -profile information, and a distributed, attack-resistant, reputation-based
    -rating system that can be used for everything from item selection and
    -ordering to search result filtering. Further, this system is completely
    -open, allowing multiple communication mechanisms, languages and ontological
    -meanings to co-exist - we thrive in diversity.
    -
    -<p>
    -
    -To accomplish our goals, we introduce three new concepts: Opinions,
    -Reputations and Bias. These are all first class, signed objects that are
    -created at will under a multitude of pseudonymous entities maintained by the
    -user's client. A fourth concept, that of a personal Profile, is created
    -virtually from a collection of the first three objects in such a way that
    -only the owner of the information can validate the connections between them,
    -but others may - if granted access, can mine for potentially profitable
    -correlations.
    -
    -<h3>Background</h3>
    -
    -The way that personal (profile) information is collected and used today is
    -grossly inefficient not to mention a massive violation of privacy. It
    -developed over the course of the last hundred years as capitalism matured
    -and corporations grew more powerful. New, precise mechanisms could replace
    -the current shotgun approach, but Industry is so far along the path paved by
    -their marketers that they can't see the opportunity. (Remember that the
    -marketers were originally beholden to Industry, but now Industry is beholden
    -to the marketers.)
    -
    -<h3>What a Profile Is (and How Is Profile Data Used)</h3>
    -
    -<font color="red"><i>
    -how is profile data collected? what does it comprise of? how is it used?
    -what is its value?
    -</i></font>
    -<p>
    -
    -For traditional marketing mechanisms to work, profile data must be linkable
    -to the people that it refers to. Such links may be one's phone number,
    -postal or electronic mail address, a persistent cookie saved by a company's
    -web site on one's computer, or other devices.
    -
    -<h3>Privacy Concerns</h3>
    -
    -<font color="red"><i>
    -being tracked and watched. junk mail. spam. profile data being used,
    -misused and sold without the principal's permission.
    -</i></font>
    -
    -<h3>Anonymity</h3>
    -
    -The concept of anonymous profile data strikes fear into the hearts of
    -marketers, for while they could mine the data for concordances of interest,
    -they would not be able to contact the market segments so identified.
    -
    -<h3>Collaborative Filtering and Recommendation Systems</h3>
    -
    -The data mining of anonymous data can have its uses, as in simple
    -collaborative filtering systems. These systems collect inputs from many
    -people on a particular subject (say, what their current favorite movie is)
    -and then average the results and come up with recommendations. This works
    -with reasonable accuracy in a well behave populace...
    + OpenPrivacy.org is building an Internet platform to take us into the
    + next age - the age of personalized information. Basic to this goal is a
    + platform that will provide people with complete control over their
    + personal information and aid them in protecting their privacy while
    + simultaneously enabling more efficient data mining and the access to
    + specific market segments that advertisers crave.
    +
    +</p><p>
    +
    + OpenPrivacy creates a secure marketplace for anonymous demographic and
    + profile information, and a distributed, attack-resistant,
    + reputation-based rating system that can be used for everything from item
    + selection and ordering to search result filtering. Further, this system
    + is completely open, allowing multiple communication mechanisms,
    + languages and ontological meanings to co-exist - we thrive in diversity.
    +
    +</p><p>
    +
    + To accomplish our goals, we introduce three new concepts: Opinions,
    + Reputations and Bias. These are all first class, signed objects that
    + are created at will under a multitude of pseudonymous entities
    + maintained by the user's client. A fourth concept, that of a personal
    + Profile, is created virtually from a collection of the first three
    + objects in such a way that only the owner of the information can
    + validate the connections between them, but others may - if granted
    + access, can mine for potentially profitable correlations.
    +
    + </p>
    + <h3>Background</h3>
    + <p>
    +
    + The manner in which personal (profile) information is collected and used
    + today is grossly inefficient not to mention a massive violation of
    + privacy. It [current standard practice] developed over the course of
    + the last hundred years as capitalism matured and corporations grew more
    + powerful. New, precise mechanisms could replace the current shotgun
    + approach, but Industry is so far along the path paved by their marketers
    + that they can't see the opportunity. (Remember that the marketers were
    + originally beholden to Industry, but now Industry is beholden to the
    + marketers.) Their fear, reinforced by the marketers, is that ,
    +
    + </p>
    + <h3>What a Profile Is (and How Is Profile Data Used)</h3>
    + <p>
    +
    + <font color="red">
    + <i>
    + how is profile data collected? what does it comprise of? how is it
    + used? what is its value?
    + </i>
    + </font>
    +
    + </p><p>
    +
    + For traditional marketing mechanisms to work, profile data must be
    + linkable to the people that it refers to. Such links may be one's phone
    + number, postal or electronic mail address, a persistent cookie saved by
    + a company's web site on one's computer, or other devices.
    +
    + </p>
    + <h3>Privacy Concerns</h3>
    + <p>
    +
    + <font color="red">
    + <i>
    + being tracked and watched. junk mail. spam. profile data being used,
    + misused and sold without the principal's permission.
    + </i>
    + </font>
    +
    + </p>
    + <h3>Anonymity</h3>
    + <p>
    +
    + The concept of anonymous profile data strikes fear into the hearts of
    + marketers, for while they could mine the data for concordances of
    + interest, they would not be able to contact the market segments so
    + identified.
    +
    + </p>
    + <h3>Collaborative Filtering and Recommendation Systems</h3>
    + <p>
    +
    + The data mining of anonymous data can have its uses, as in simple
    + collaborative filtering systems. These systems collect inputs from many
    + people on a particular subject (say, what their current favorite movie
    + is) and then average the results and come up with recommendations. This
    + works with reasonable accuracy in a well behave populace...
    +
    + </p>
    + <h3>Pseudonymity and Reputations</h3>
    + <p>
    +
    + Pseudonymity
    +
    + </p>
    + <h3>The Value of Information [Quality]</h3>
    + <p>
     
    -<h3>Pseudonymity and Reputations</h3>
    +
     
    -Pseudonymity
    + </p>
    + <h3>An Agoric, Reputation-based Marketplace [Capitalism]</h3>
     
     <!--#include virtual="/includes/bottom.html"-->
     



    This archive was generated by hypermail 2b30 : Thu Feb 08 2001 - 14:45:00 PST