CVS update: openprivacy/htdocs/notes

From: cvs@openprivacy.org
Date: Fri Feb 09 2001 - 13:16:01 PST

  • Next message: cvs@openprivacy.org: "CVS update: sierra/src/java/org/openprivacy/sierra/nym"

    Date: Friday February 9, 19101 @ 13:16
    Author: fen
    CVSWEB Options: -------------------

    Main CVSWeb: http://openprivacy.org/cgi-bin/cvsweb/cvsweb.cgi

    View this module: http://openprivacy.org/cgi-bin/cvsweb/cvsweb.cgi/openprivacy/htdocs/notes

    -----------------------------------

    Update of /usr/local/cvs/public/openprivacy/htdocs/notes
    In directory giga:/home/fen/projects/openprivacy/htdocs/notes

    Modified Files:
            whitepaper.shtml
    Log Message:
    last update for the weekend

    *****************************************************************
    File: openprivacy/htdocs/notes/whitepaper.shtml

    CVSWEB Options: -------------------

    CVSWeb: Annotate this file: http://openprivacy.org/cgi-bin/cvsweb/cvsweb.cgi/openprivacy/htdocs/notes/whitepaper.shtml?annotate=1.6

    CVSWeb: View this file: http://openprivacy.org/cgi-bin/cvsweb/cvsweb.cgi/openprivacy/htdocs/notes/whitepaper.shtml?rev=1.6&content-type=text/x-cvsweb-markup

    CVSWeb: Diff to previous version: http://openprivacy.org/cgi-bin/cvsweb/cvsweb.cgi/openprivacy/htdocs/notes/whitepaper.shtml.diff?r1=1.6&r2=1.5

    -----------------------------------

    Index: openprivacy/htdocs/notes/whitepaper.shtml
    diff -u openprivacy/htdocs/notes/whitepaper.shtml:1.5 openprivacy/htdocs/notes/whitepaper.shtml:1.6
    --- openprivacy/htdocs/notes/whitepaper.shtml:1.5 Fri Feb 9 02:26:31 2001
    +++ openprivacy/htdocs/notes/whitepaper.shtml Fri Feb 9 13:16:01 2001
    @@ -1,141 +1,193 @@
    -<html>
    - <head>
    - <title>OpenPrivacy White Paper</title>
    - <link title="Style"
    - href="/resources/default.css"
    - type="text/css"
    - rel="stylesheet">
    - </head>
    - <body bgcolor="#ffffff">
    -
    -<!-- $Id: whitepaper.shtml,v 1.5 2001/02/09 10:26:31 fen Exp $ -->
    -
    - <h2>OpenPrivacy - Building a Better Internet</h2>
    -
    - <h3>Abstract</h3>
    - <p>
    - OpenPrivacy.org is building an Internet platform to take us into the
    - next age - the age of personalized information. Basic to this goal is a
    - platform that will provide people with complete control over their
    - personal information and aid them in protecting their privacy while
    - simultaneously enabling more efficient data mining and the access to
    - specific market segments that advertisers crave.
    - </p>
    - <p>
    - OpenPrivacy creates a secure marketplace for anonymous demographic and
    - profile information, and a distributed, attack-resistant,
    - reputation-based rating system that can be used for everything from item
    - selection and ordering to search result filtering. Further, this system
    - is completely open, allowing multiple communication mechanisms,
    - languages and ontological meanings to co-exist - we thrive in diversity.
    - </p>
    - <p>
    - To accomplish our goals, we introduce three new concepts: Opinions,
    - Reputations and Bias. These are all first class, signed objects that
    - are created at will under a multitude of pseudonymous entities
    - maintained by the user's client. A fourth concept, that of a personal
    - Profile, is created virtually from a collection of the first three
    - objects in such a way that only the owner of the information can
    - validate the connections between them, but others may - if granted
    - access, can mine for potentially profitable correlations.
    - </p>
    - <h3>Background</h3>
    - <p>
    - The manner in which personal (profile) information is collected and used
    - today is grossly inefficient not to mention a massive violation of
    - privacy. It [current standard practice] developed over the course of
    - the last hundred years as capitalism matured and corporations grew more
    - powerful. New, precise mechanisms could replace the current shotgun
    - approach, but Industry is so far along the path paved by their marketers
    - that they can't see the opportunity. (Remember that the marketers were
    - originally beholden to Industry, but now Industry is beholden to the
    - marketers.) Their fear, reinforced by the marketers, is that ,
    - </p>
    - <h3>What a Profile Is (and How Is Profile Data Used)</h3>
    - <p>
    - <font color="red">
    - <i>
    - how is profile data collected? what does it comprise of? how is it
    - used? what is its value?
    - </i>
    - </font>
    - </p>
    - <p>
    - For traditional marketing mechanisms to work, profile data must be
    - linkable to the people that it refers to. Such links may be one's phone
    - number, postal or electronic mail address, a persistent cookie saved by
    - a company's web site on one's computer, or other devices.
    - </p>
    - <h3>Privacy Concerns</h3>
    - <p>
    - <font color="red">
    - <i>
    - being tracked and watched. junk mail. spam. profile data being used,
    - misused and sold without the principal's permission.
    - </i>
    - </font>
    - </p>
    - <h3>Anonymity</h3>
    - <p>
    - The concept of anonymous profile data strikes fear into the hearts of
    - marketers, for while they could mine the data for concordances of
    - interest, they would not be able to contact the market segments so
    - identified.
    - </p>
    - <h3>Collaborative Filtering and Recommendation Systems</h3>
    - <p>
    - The data mining of anonymous data can have its uses, as in simple
    - collaborative filtering systems. These systems collect inputs from many
    - people on a particular subject (say, what their current favorite movie
    - is) and then average the results and come up with recommendations. This
    - works with reasonable accuracy in a well behave populace...
    - </p>
    - <h3>Publishing with Pseudonymity</h3>
    - <p>
    - Pseudonymity
    - </p>
    - <h3>Reputations Aid Discovery</h3>
    - <p>
    -
    - </p>
    - <h3>The Value of Information [Quality]</h3>
    - <p>
    -
    - </p>
    - <h3>An Agoric, Reputation-based Marketplace [Capitalism]</h3>
    - <p>
    -
    - </p>
    - <h3>Efficiency Via Chaos and Bias</h3>
    - <p>
    - Chaos is an essential element for systems to evolve, for without it the
    - unexpected changes and mutations that lead to new, often revolutionary
    - processes will not have a chance to occur. The very fact that people are
    - all different - not only from each other but even with one's self from
    - moment to moment - has a valuable ramification: that we all have
    - different opinions and bias. This points to a major failing of search
    - engines: that each person who enters the same search X probably has a
    - slightly different mind set of what they would like to see as results.
    - </p>
    - <p>
    - OpenPrivacy thrives in this multitude of opinion, this diversity of
    - thought, for though we are all different, there are certain areas that
    - two very different people may align with. For example, suppose person A
    - reads the New York Times every day and finds an average of four articles
    - that A considers tops - well worth the cost of the paper and her time to
    - find them. Now consider that there probably exists a person B who finds
    - the same four articles to be indispensable. The safe, secure,
    - pseudonymous publishing environment of OpenPrivacy, along with the
    - agoric marketplace of a million infomediaries looking for valuable
    - concordances, make it possible for these two people to virtually meet.
    - Further, A may strike a deal with B to provide her with the editorial
    - filtering process, saving A time and aiding B at least in reputation if
    - not also financially.
    - </p>
    +<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01 Transitional//EN">
    + <html>
    + <head>
    + <title>OpenPrivacy White Paper</title>
    + <link title="Style"
    + href="/resources/default.css"
    + type="text/css"
    + rel="stylesheet">
    + </head>
    + <body bgcolor="#ffffff">
    +
    + <!-- $Id: whitepaper.shtml,v 1.6 2001/02/09 21:16:01 fen Exp $ -->
    +
    + <h1>OpenPrivacy - Building a Better Internet</h1>
    +
    + <h2>Abstract</h2>
    + <blockquote>
    + <p>
    + OpenPrivacy.org is building an Internet platform to take us into
    + the next age - the age of personalized information. Basic to this
    + goal is a platform that will provide people with complete control
    + over their personal information and aid them in protecting their
    + privacy while simultaneously enabling more efficient data mining
    + and the access to specific market segments that advertisers crave.
    + </p>
    + <p>
    + OpenPrivacy creates a secure marketplace for anonymous demographic
    + and profile information, and a distributed, attack-resistant,
    + reputation-based rating system that can be used for everything
    + from item selection and ordering to search result
    + filtering. Further, this system is completely open, allowing
    + multiple communication mechanisms, languages and ontological
    + meanings to co-exist - we thrive in diversity.
    + </p>
    + <p>
    + To accomplish our goals, we introduce three new concepts:
    + Opinions, Reputations and Bias. These are all first class, signed
    + objects that are created at will under a multitude of pseudonymous
    + entities maintained by the user's client. A fourth concept, that
    + of a personal Profile, is created virtually from a collection of
    + the first three objects in such a way that only the owner of the
    + information can validate the connections between them, but others
    + may - if granted access, can mine for potentially profitable
    + correlations.
    + </p>
    + </blockquote>
    + <h2>Background</h2>
    + <blockquote>
    + <p>
    + The manner in which personal (profile) information is collected
    + and used today is grossly inefficient not to mention a massive
    + violation of privacy. It [current standard practice] developed
    + over the course of the last hundred years as capitalism matured
    + and corporations grew more powerful. New, precise mechanisms
    + could replace the current shotgun approach, but Industry is so far
    + along the path paved by their marketers that they can't see the
    + opportunity. (Remember that the marketers were originally
    + beholden to Industry, but now Industry is beholden to the
    + marketers.) Their fear, reinforced by the marketers, is that ,
    + </p>
    + <h3>What a Profile Is (and How Profile Data Is Used)</h3>
    + <p>
    + <font color="red">
    + <i>
    + how is profile data collected? what does it comprise of? how
    + is it used? what is its value?
    + </i>
    + </font>
    + </p>
    + <p>
    + For traditional marketing mechanisms to work, profile data must be
    + linkable to the people that it refers to. Such links may be one's
    + phone number, postal or electronic mail address, a persistent
    + cookie saved by a company's web site on one's computer, or other
    + devices.
    + </p>
    + <h3>Data Mining</h3>
    + <p>
    +
    + </p>
    + <h3>Collaborative Filtering and Recommendation Systems</h3>
    + <p>
    + The data mining of anonymous data can have its uses, as in simple
    + collaborative filtering systems. These systems collect inputs
    + from many potentially anonymous people on a particular subject
    + (say, what their current favorite movie is) and then average the
    + results and come up with recommendations. This works with
    + reasonable accuracy in a well behaved populace - that is, within a
    + group that does not have shills and spoofers that may attempt to
    + throw the decision one way or the other by flooding the system
    + with bogus or weighted inputs.
    + </p>
    + <h3>Direct ("One-to-One") Marketing</h3>
    + <p>
    +
    + </p>
    + <h3>Privacy Concerns</h3>
    + <p>
    + <font color="red">
    + <i>
    + being tracked and watched. junk mail. spam. profile data
    + being used, misused and sold without the principal's
    + permission.
    + </i>
    + </font>
    + </p>
    + <h3>Anonymity and Fear</h3>
    + <p>
    + The concept of anonymous profile data strikes fear into the hearts
    + of marketers, for while they could mine the data for concordances
    + of interest, their present understanding is that they would not be
    + able to contact the market segments so identified.
    + </p>
    + </blockquote>
    + <h2>The New Internet Economy</h2>
    + <blockquote>
    + <h3>Publishing with Pseudonymity</h3>
    + <p>
    + Pseudonymity
    + </p>
    + <h3>Reputations and Trust</h3>
    + <p>
    +
    + </p>
    + <h3>The Value of Information [Quality]</h3>
    + <p>
    +
    + </p>
    + <h3>An Agoric, Reputation-based Marketplace [Capitalism]</h3>
    + <p>
    +
    + </p>
    + <h3>Efficiency Via Chaos and Bias</h3>
    + <p>
    + Chaos is an essential element for systems to evolve, for without
    + it the unexpected changes and mutations that lead to new, often
    + revolutionary processes will not have a chance to occur. The very
    + fact that people are all different - not only from each other but
    + even with one's self from moment to moment - has a valuable
    + ramification: that we all have different opinions and bias. This
    + points to a major failing of search engines: that each person who
    + enters the same search X probably has a slightly different mind
    + set of what they would like to see as results.
    + </p>
    + <p>
    + OpenPrivacy thrives in this multitude of opinion, this diversity
    + of thought, for though we are all different, there are certain
    + areas that two very different people may align with. For example,
    + suppose person A reads the New York Times every day and finds an
    + average of four articles that A considers tops - well worth the
    + cost of the paper and her time to find them. Now consider that
    + there probably exists a person B who finds the same four articles
    + to be indispensable. The safe, secure, pseudonymous publishing
    + environment of OpenPrivacy, along with the agoric marketplace of a
    + million infomediaries looking for valuable concordances, make it
    + possible for these two people to virtually meet. Further, A may
    + strike a deal with B to provide her with the editorial filtering
    + process, saving A time and aiding B at least in reputation if not
    + also financially.
    + </p>
    + </blockquote>
    + <h2>The OpenPrivacy Platform</h2>
    + <blockquote>
    + <h3>Opinion</h3>
    + <h3>Reputation</h3>
    + <h3>Bias</h3>
    + <h3>Profile</h3>
    + <h3>Security, Trust, Verifiability</h3>
    + <h3>Attack Resistance</h3>
    + <p>
    + <ul>
    + <li><b>Denial of service (DOS):</b>
    + </li>
    + <li><b>Spoofing:</b>
    + </li>
    + <li><b>Replay:</b>
    + </li>
    + <li><b>Flooding:</b>
    + </li>
    + <li><b>Shills/Slander/False claims:</b>
    + </li>
    + </ul>
    + </p>
    + </blockquote>
    + </body>
    + </html>
     
    -</body>
    -</html>
     
    -
     <!-- LocalWords: principal's
      -->
    +
    +
    +



    This archive was generated by hypermail 2b30 : Fri Feb 09 2001 - 13:16:02 PST